They say a picture is worth a thousand words, but what do your business’ pictures say about your company? Do your photos tell your story and help to create emotional connections with potential clients? Are your images Instagram-worthy? If they aren’t, it might be time to step up your photography game.

In today’s world, having eye-catching photos is a must for small businesses. Whether you’re sharing on social media, creating a website, or designing ads, great visuals help grab attention.  Most companies will need a steady supply of new images every week to meet the needs of a variety of social media platforms, blogs, and websites. But hiring a professional photographer for weekly branded photoshoots can be expensive, so how can you get professional-looking images that are on brand and send the right messages to your current and potential clients without spending your entire marketing budget? You take advantage of the camera on your mobile device and find a great photo editing app to help you out!

We’ve compiled a list of five of our favorite user-friendly and budget-friendly photo editing apps perfect for business owners looking to create high-quality visual content for marketing their company while on the go.

Here are the top 5 photo editing apps that every small business owner should know about:

1. Canva

Canva is super popular because it’s easy to use and has tons of templates. You can design social media posts, flyers, business cards, and more with just a few clicks. It also has a huge library of images, graphics, and fonts. The best part? You don’t need to be a graphic designer to make your visuals stand out.

• Why it’s great: Simple drag-and-drop editor, lots of free tools, and templates for all types of designs.
• Cost: Free version available, with paid upgrades for more features.

2. Adobe Express

Adobe Express (formerly known as Adobe Spark) is another great option for quick and professional-looking designs. It lets you create beautiful images, collages, and even short videos. This app is perfect if you want something powerful but don’t have time to learn complex software.

• Why it’s great: Easy-to-use interface and comes with lots of templates and design elements.
• Cost: Free with optional paid plans.

3. Snapseed

If you need a more detailed photo editor, Snapseed is a great choice. It offers advanced editing tools like filters, brushes, and healing features to touch up your images. It’s great for small businesses that want to make their photos really shine.

• Why it’s great: Powerful editing tools and precise control over your images.
• Cost: Free.

4. Pixlr

Pixlr is perfect for small businesses that need professional-level editing without spending a lot of time learning. It has two versions: Pixlr X for beginners and Pixlr E for advanced users. You can do everything from cropping and resizing to more advanced tasks like removing backgrounds.

• Why it’s great: Offers both basic and advanced features, with a user-friendly interface.
• Cost: Free version available, with paid options for more advanced tools.

5. VSCO

VSCO is well-known for its beautiful filters and simple editing tools. It’s ideal for small businesses that focus on visual platforms like Instagram. You can easily make your photos look more polished and professional with its unique presets.

• Why it’s great: Stunning filters and easy editing features that make photos pop.
• Cost: Free version available, with paid options for more filters and tools.

Final Thoughts

Having professional-looking photos is important for small businesses. These apps make it easy and affordable to edit your photos, even if you’re not a tech expert. Whether you’re just starting or have been in business for a while, using these tools can help you create amazing visuals that attract customers. Give them a try and watch your business stand out!

Updated 11/18/2024

Need help with your photography or images for social media? Niche is happy to assist! Give us a call to set up a marketing consultation: 443-787-4951